Khadi fashion show steals hearts of one and all

A fashion show solely showcasing khadi cotton and silk textiles clothing stole the hearts of the khadi lovers in the city of Ahmedabad. The fashion show was hosted at the ‘Khadi Utsav’, an exhibition ofkhadi textiles and garments.

Ahmedabad is playing host to a month long ‘Khadi Utsav’ in which more than 273 stalls have been set up, displaying khadi products from across various states of India. The fair which began on March 6 will run till April 6, 2011.

The concept of khadi textiles is synonymous with the father of the nation – Mahatma Gandhi. Khadi textiles were the driving force which united India in the movement to secure independence and in order to achieve self reliance in textile fabrics.

Today khadi institutions are producing good quality fabrics and in turn providing economic independence to the lowest strata of society, who are involved in the spinning and weaving activities of producing khadi fabrics.

According to Mr Anupam Mazumdar – a well known textile designer and consultant and some one who has been closely associated with handloom weavers of khadi fabrics, “The biggest advantage of wearing khadi textiles is that it carries the lowest carbon footprint among all textiles, which makes it a sustainable fabric”. 

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Scarlett poses with new designs of MANGO winter

Once again, Scarlett Johansson, one of the most internationally-famous Fashion models, will feature in the new MANGO winter campaign. This is the third time the actress has launched the firm’s new designs since she became the face of the brand last year.

A typical London residence was the setting chosen by MANGO for the photo shoot, in which the actress once again posed before the camera of Mario Sorrenti. The prestigious photographer, who has collaborated with MANGO since Scarlett became the face of the brand, succeeding in immortalising the more elegant and romantic side of the actress. Jane How was responsible for the styling, while Lucía Pieroni and Oribe, respectively, were responsible for make-up and hair styling.

In this new collection, MANGO takes a fresh look at the timeless classics of British country style: trench coats, double-breasted jackets and tailored coats, without forgetting, in knitwear, the basics and thicker garments with a handmade look.

The carefree combination of these traditional garments is evocative of the late 70s. Tweed, corduroy and leather, together with sheer silks and touches of gold, create a contrast between the masculine and the feminine, giving new meaning to the classics. 

 

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